WELCOME TO DEALER WORKSHOP 2019!

Dealer Workshop is back! Bigger and Better then ever!

Date TBA

Barber Vintage Motorsports Museum

6030 Barber Motorsports Parkway

Birmingham, AL 35094

Dealer Workshop 2019

WELCOME

Dealer Workshop will be a full day workshop covering 5 key topics. During that time, we will take a deep dive into Inventory Processes, Internet Processes, Marketing, Turn Around, and F&I. to get your dealership running at its peak performance.

DETAILS

The Workshop is offered at $495 which includes 5 sessions. Breakfast, and lunch included.

 

 

Dealer Workshop is open to

GM's, GSM's, Dealers,

New & Used Car Managers,

Internet/BDC Managers

HOTEL PARTNERS

Our Recommendations

Hampton Inn - Birmingham/Leeds

310 Rex Lake Road

Leeds,AL 35094

(205) 702-4141

950 Old Grants Mill Road

Birmingham, AL 35210

Hampton Inn & Suites Birmingham East Irondale

(205) 933-0444

OUR INSTRUCTORS

JASEN RICE

  • What it takes to obtain both gross and volume with used car management

  • Dividing into 25 key metrics you need to track to increase volume 25-30%

  • How to carry what you sell and sell what you carry

  • Review stocking strategies for being proactive vs reactive

 Inventory Processes 

JONATHAN SCHRIEBER

  • Defining a good internet process and how to measure it

  • Does your process meet the customers' high expectations or is customer satisfaction hurting due to negative experiences?

  • Is business hurting because the store's culture and attitudes aren't willing to change and adapt with new required skill sets?

  • Is the dealership getting the most out of its lead providers and investments?

Internet Processes

JOHN PAUL STRONG

  • Google PPC: What does the auto path to purchase look like and how can a proper search strategy ensure that you are getting in front of your customers at each step

  • YouTube Advertising: Video has seen a large growth in the car buyer's journey, discuss how to best utilize digital video through Google

  • Planning for an Effective Digital Presence in 2020: Traffic will always be the lifeblood of your business and preparations must be made to ensure your digital marketing executions capture and convert prospects in order to maximize ROI. The digital landscape is always evolving and steps need to be taken in the next 18 months to ensure you're ready for what lies ahead.

Marketing

Questions

Please let us know if you have any questions reguarding Dealer Workshop 2019

Are you a Lotpop or Strong Auto client?

All attendees must purchase a ticket before the event to attend. No tickets will be sold at the door. Limited space available. 

Tickets

Securely book your tickets now using PayPal above!

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Lotpop, Inc.

13470 S Arapaho Dr, Ste. 120, Olathe, KS 66062