Does LotWalk replace my CRM or inventory tool?

No. LotWalk plugs into your existing stack and makes it work together. Your CRM tracks what happened. LotWalk tells you what to do next. It connects CRM data to live inventory so your team can see which customers in the system are a match for cars on the lot today. LotWalk integrates with 50+ dealer systems including vAuto, VinCue, ACV/MAX, VinSolutions, eLeads, DriveCentric, and DealerSocket.

We don't have time to learn another tool. How hard is LotWalk to adopt?

LotWalk isn't another tool to manage — it's the one place your team goes first every morning. It replaces the time they're spending jumping between systems trying to figure out what to work. Most dealerships are fully onboarded within days, with a dedicated Performance Engineer guiding the process and running weekly accountability sessions so adoption sticks.

We tried dealer software like this before and it didn't stick. How is LotWalk different?

We built coaching directly into the product because software doesn't fail — adoption does. Every LotWalk dealer gets a dedicated 1-on-1 human coach who runs weekly accountability sessions with your team. The tool and the coach are the same subscription. You don't chase your team to use it. That's your coach's job.

What's the ROI of LotWalk?

Faster inventory turn means lower flooring costs, higher volume, and better gross because you're not discounting aged units to move them. LotWalk dealers have hit 22x annual turn rates and averaged an extra $400 gross per unit. The dealers who see results fastest are the ones where the GM is involved in the weekly coaching call.

How much does LotWalk cost?

LotWalk offers three tiers: Core at $495/month (billed quarterly) for inventory tracking, Plus at $995/month (6-month agreement) which adds lead management, dashboard, stocking tool, and predictor, and Pro at $1,995/month (6-month agreement) with weekly coaching from a dedicated Performance Engineer. A New + Used bundle is available at $2,595/month. All plans include a one-time $1,000 integration fee.

How quickly can a dealership get started with LotWalk?

Most dealerships are fully onboarded and using LotWalk within days. After data integration, your dedicated Performance Engineer walks your team through everything and ensures adoption sticks.

Over 5,000 Active LotWalk Users

Dealers don't have a data problem. They have a focus problem.

Q: I already have a pricing tool. Why do I need LotWalk?

Your pricing tool prices cars. LotWalk sells them. A pricing tool is great for appraisals and market positioning — and LotWalk integrates with it. But pricing a car correctly doesn't mean your team is working the right leads on that car. LotWalk surfaces the customers in your CRM who are a perfect match for units sitting on your lot, alerts your manager at the right time, and holds your team accountable to act on it. Your existing tools give you data. LotWalk gives you direction.

Market data is a lagging average. What your store, your people, and your deals are doing today — that's the truth.

Book a Demo → Get My Monthly Price ↗

Give us 60 minutes, and we'll show you how LotWalk
will give you countless hours back in your day.

22×

Annual turn rate

+$400

Avg gross per unit

60%

Lost leads recovered

3×

Inc. 5000 honoree

Why It's Called LotWalk

You walk your physical lot every morning.
We walk the one your customers actually see.

Before the doors open, every good dealer takes a lap — checking fronts, fuel, pricing, what's been sitting too long. LotWalk is that same ritual, applied to your digital lot.

Every morning it tells you which units are slipping, which leads are cooling, and exactly where to focus before the first customer rolls in.

How It Works

We don't replace your tools.
We make them work together.

Four steps. No rip-and-replace.

Connect

Plugs into your CRM and inventory tools. Live within days.

Surface

Switches, at-risk units, and no-lead cars — ranked every morning.

Coach

A dedicated Performance Engineer drives weekly accountability.

Results

Faster turns. Higher gross. Zero extra ad spend.

Without LotWalk

Leads lost when units sell

No visibility on aging inventory

Teams guessing what to work

No accountability loop

With LotWalk

Leads auto-matched to similar units

At-risk cars flagged before they age out

Ranked daily action plan for every rep

Weekly coaching baked in

The Real Problem

Your data is talking.
Nobody's listening.

You're paying for all the tools. What's missing is one answer: what do I actually do right now?

DMS

Tells you what happened. Not what to do next.

CRM

Tracks leads. Blind to your lot.

Pricing Tools

Snapshots, not action plans.

Digital Retail

Great online. Blind to your aging units.

LotWalk connects all of it — and tells you exactly where to act.

Switch opportunities, at-risk units, and no-lead cars — ranked and ready every morning.

Book a Demo

Our Unfair Advantage

The only Lot Management System with a dedicated human coach for your store.

Data is only as good as the actions that come from it.

Every Pro and Plus client gets a 1-on-1 Lotpop coach who digs into your numbers, sets the weekly plan, and holds the team accountable — not a help desk ticket, not a chatbot.

Book a Demo → Meet the Coaches ↗

Give us 60 minutes, and we'll show you how LotWalk will give you countless hours back in your day.

Results That Speak

Real dealers. Real numbers. No fluff.

Not projections — actual results from dealers running LotWalk.

22×

Annual turn rate

+$400

Avg gross per unit

30→100+

Units per month

60%

Lost leads recovered

What dealers are saying

★★★★★

"Lotpop brings us data in a way we've never seen it. Inventory and CRM together — quick decisions that move cars faster and keep nothing aging."

Roy Reutter

Dealer Principal

★★★★★

"The data we need to make excellent decisions in a complex, competitive environment. I'd recommend Lotpop to any dealer looking to level up."

Rob Ruth

Dealer Principal, Bob Ruth Ford

★★★★★

"23 years in the car business and a lot of vendors. Lotpop is second to none. The one-on-one attention is phenomenal."

Jason Hagan

Used Car Director

Pricing

One clear path. Pick your coaching level.

Every plan includes the software. What changes is how often your coach shows up. Used Car pricing shown — switch to New Car →

The questions every GM asks us first.

Straight answers, no fluff. If you don't see what you need, book a demo and we'll walk through it live.

I already have a pricing tool. Why do I need LotWalk?

Your pricing tool prices cars. LotWalk sells them. Pricing a car correctly doesn't mean your team is working the right leads on that car. LotWalk surfaces those opportunities at 8am every morning and holds your team accountable to act on them. Data → direction → follow-through.

We already have a CRM. Does LotWalk replace it?

No — LotWalk plugs into it. Your CRM tracks what happened. LotWalk tells you what to do next. It connects CRM data to live inventory so your team sees which customers match cars on the lot today. Integrates with 50+ dealer systems.

We don't have time to learn another tool.

LotWalk isn't another tool — it's the one place your team goes first every morning. Replaces the time spent bouncing between systems. Most dealers are live in days.

We tried something like this before and it didn't stick.

Software doesn't fail — adoption does. That's why every LotWalk dealer gets a dedicated 1-on-1 coach who runs weekly accountability sessions. The tool and the coach are the same subscription.

What's the ROI?

Faster turn = lower flooring costs, higher volume, better gross. Our dealers hit 22x annual turn and +$400 per unit. The pattern: GMs who join the weekly coaching call see results fastest. Run a free estimate →

How long does setup take?

Most dealers are live in days, not weeks. We plug into your CRM, inventory, and DMS — then your Performance Engineer handles the rest.

Is my dealership data secure?

Yes. We use enterprise-grade encryption for all data at rest and in transit, and your data is never sold or shared. LotWalk reads from your existing systems through the same secure connections your other vendors use.

Dealers don't have a data problem. They have a focus problem.

You walk your physical lot every morning.
We walk the one your customers actually see.