Our Story

Family-born, dealer-focused, results-driven: Lotpop is your unfair advantage.
From Basement Startup to Industry Leader
Lotpop’s story began humbly — in the basement of founder Jasen Rice’s home. Built on determination, family support, and a vision to help dealerships thrive, Lotpop has since grown into a multi-million dollar software company recognized across the automotive industry for its innovation and impact.
The LotWalk Advantage
At the center of Lotpop’s growth is LotWalk, a platform that delivers more than data. Dealers gain visibility into lead follow-up processes, switch lead opportunities, and accountability structures that turn overlooked prospects into sales. Combined with one-on-one coaching, LotWalk equips dealerships with the insights and discipline to sell more cars, faster, while protecting gross.
Award-Winning Impact
Lotpop’s work has earned multiple awards and recognition over the years, highlighting our commitment to transforming dealership operations. From Jasen’s own industry accolades to Lotpop’s companywide honors, these awards reflect not only past achievements but an ongoing promise: to keep dealers competitive in a fast-moving marketplace.
A Partner in Growth
Choosing Lotpop means more than buying software. It means gaining a partner who understands automotive retail at its core — a team that’s been in the trenches, tested by markets, and sharpened by results. From our basement roots to our current industry leadership, Lotpop’s focus has never wavered: helping you win today while building for tomorrow.
Our Mission
At Lotpop, our mission is to empower dealerships to sell more cars, faster, while protecting profitability. We partner closely with our dealer clients, combining award-winning software with one-on-one coaching to turn overlooked opportunities into measurable growth. Rooted in respect, integrity, and accountability, our team is united by a commitment to innovation and to helping every dealer thrive in an ever-changing market.
Our Core Values
DEALERS FIRST
Clients and dealers are always our top priority, both in the products we offer and the services we provide.
First 30
Everything we do at Lotpop is to increase our dealers' First 30 sales rate.
"I AM THIRD"
As a team, the performance and well-being of our dealers are above all else, with our teammates coming in a close second.
INDUSTRY-LEADING
We strive to stay 5 steps ahead of the industry. Giving our dealer partners an edge over the competition.
COLLABORATE WITHOUT EGO
Lotpop collaborates in a manner that prioritizes our collective goals and minimizes personal biases or tendencies.
OPENNESS
More than ever, it’s important to be receptive to changes, unconventional ideas, constructive feedback, and fresh perspectives.
FOUNDATION OF FAITH
Having faith in our strategies and approaches that are tried and tested will significantly improve our dealers’ performance and generate growth.