Every LotWalk dealer gets a dedicated 1-on-1 Performance Engineer: a former dealer, GM, or used car manager who reviews your live numbers with your manager, writes the game plan, and opens the next call by checking every commitment. Weekly on Pro, monthly on Plus. The tool and the coach are the same subscription.
A LotWalk Performance Engineer is the dedicated 1-on-1 coach included with every LotWalk subscription. Performance Engineers are former dealers, GMs, and used car managers who know your market, not just national averages. In a weekly (Pro) or monthly (Plus) working session, they review your LotWalk numbers with your manager, write a game plan, and open the next call by checking every commitment. Software needs a coach because software does not fail. Adoption does. The Performance Engineer is the reason your team acts on the data instead of sitting on it.
Walk into almost any dealership and you will find a CRM, a pricing tool, a DMS, and at least one dashboard somebody pays for every month. None of them are broken. Most of them are barely used past the first 90 days.
Here is why. None of those tools tells the used car manager what to do at 8 AM on Monday. They show data. Somebody still has to turn the data into a list, hand the list to the team, and check on Friday whether the list got worked. When that somebody is the GM, it happens for two weeks and then a busy month arrives. The plan dies by Wednesday because nobody is on the hook for it.
That is the gap LotWalk was built to close. The software builds the list every morning (the daily Action Plan: which cars to work, which leads to call, which reps to push). The Performance Engineer is the person on the hook for making sure it gets worked. Your managers get held to it so you do not have to stand over it.
Every coaching call runs the same loop. It is simple on purpose. Simple is what survives a busy month.
The coach and your used car manager open the same LotWalk screens together: the At Risk buckets, sale rate against goal, the units with no leads in seven days, and the Scoreboard's user table showing who actually logged in and worked cars last week. No slide deck. Live data, your store.
Before the call ends, the coach writes down the moves: which aged units get repriced, which segments LotStock says to cut or reinvest in, which reps need a conversation, and what the BDC works from the Switch Leads list. On Pro, that written game plan lands after every call.
The next call starts with last call's list. Done, not done, why not. That single habit is what turns a coaching call into an accountability system. Over about 90 days, the coach installs the habits of the top 10% of stores. Most stores see measurable change in 30 days.
Lotpop coaches are former dealers, GMs, and used car managers. They have carried a floorplan, sat at the desk on a slow Saturday, and had the aged-unit conversation with a salesperson who did not want to have it. When they look at your At Risk view, they see a lot they have stood on, not a chart.
That matters because your market is not the national average. A Performance Engineer learns your market, your price point, your competitive set, and what turns for you. The advice is built on your LotWalk data, not on a generic playbook.
It also matters what a Performance Engineer is not. Not an algorithm. Not a help desk ticket. Not a chatbot. Not a quarterly QBR where a vendor rep reads you your own usage report. Not a consultant who drops a checklist and disappears. It is one real person, assigned to your store, who knows your numbers and shows up on schedule.
The model comes from Jasen Rice, Lotpop's founder and CEO. Jasen spent 29 years on dealer lots and trained thousands of used car managers at vAuto before founding Lotpop in 2013. The LotWalk premise came out of those years: software only pays off when a coach is holding the team to it. Meet the Lotpop team →
Every LotWalk plan includes the full platform. The only difference between Plus and Pro is how often your Performance Engineer shows up and how much access you have between calls.
Both plans run on a standard six-month agreement with a one-time $1000 integration fee per rooftop. See full LotWalk pricing →
Before Lotpop, we never saw our data like this. Now inventory and CRM sit together, we make quick decisions that move cars faster, and we keep nothing aging.
The data we need to make excellent decisions in a complex, competitive environment. I'd recommend Lotpop to any dealer looking to level up.
23 years in the car business and a lot of vendors. Lotpop is second to none. The one-on-one attention is phenomenal.
The First 30 Challenge is a separate Lotpop program: one day in person at Lotpop HQ in Olathe, Kansas, followed by 30 days of accountability with Jasen Rice on the plan you build that day. It is open to any used car manager or GM, LotWalk client or not. It runs on the same premise as the Performance Engineer: a plan is only worth what somebody holds you to. If you want to experience that before committing to a subscription, this is the shortest path. Learn about the First 30 Challenge →
You can buy a dashboard anywhere. What you cannot buy from a dashboard is someone who opens Monday's call with last Monday's list and asks what happened. That is what a Performance Engineer is, and it is why LotWalk is software plus coaching plus accountability rather than any one of the three. The numbers already know which cars to work, which leads to call, and which reps to push. The coach is how it gets done. Stop looking at your numbers. Start working them.
Related: LotWalk pricing, the daily Action Plan, what dealership coaching is, and how to make dealership consulting stick.
A Lot Audit is a free working session. A Lotpop coach pulls up your live inventory and lead data and walks through what they see, the same way they would on a coaching call. You leave with findings either way.
Book a Lot Audit →